Sponsors by niche · data through Nov 8, 2026

Who sponsors podcasts in your niche.

14,200 brands ran ads on 9,586 podcasts and newsletters we track in the 90 days to Nov 8, 2026. Pick a niche to see its most active sponsors, how many shows each one sponsors and when it last advertised.

Brands advertising in each niche

With the number of the niche's shows that had a sponsor and its most active brand. A show sits in one niche only; a brand can appear in many.

Questions, answered.

How many brands sponsor podcasts and newsletters?

In the 90 days to Nov 8, 2026, we saw 14,200 brands with a public ad read or sponsor credit on 9,586 podcasts and newsletters (8,967 podcasts, 619 newsletters).

Which niche has the most sponsors?

Among the niches below, comedy has the most active brands: 1,109 in the last 90 days.

How often are these pages updated?

Every week, after our catalog of public ad reads refreshes. Each page shows the date of its data.

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