Leaderboards · data through Nov 8, 2026
The most-sponsored shows in every niche.
3,224 podcasts and newsletters carried sponsor reads from two or more brands in the 90 days to Nov 8, 2026. Each leaderboard ranks a niche's shows by verified sponsors, not by audience, so a small show with real sponsors can top it. 0 shows have been claimed by their owners.
| Niche | Shows with 2+ sponsors | Most sponsored |
|---|---|---|
| Comedy | 318 | Good Guys (40 sponsors) |
| Football | 231 | On Texas Football (30 sponsors) |
| Politics | 148 | Chicks on The Right - Conservative Politics & Culture Commentary (31 sponsors) |
| Personal finance | 143 | Money For Couples with Ramit Sethi (25 sponsors) |
| Tech | 143 | All TWiT.tv Shows (Audio) (30 sponsors) |
| True crime | 134 | True Crime Obsessed (38 sponsors) |
| Startup | 114 | The Kara Goldin Show (40 sponsors) |
| Pop culture | 110 | The Nerve with Maureen Callahan (22 sponsors) |
| Parenting | 107 | Two Parents & A Podcast (39 sponsors) |
| Health | 97 | Over 50 & Flourishing with Dominique Sachse (36 sponsors) |
| Investing | 94 | Patrick Boyle (20 sponsors) |
| Baseball | 87 | Baseball Today (18 sponsors) |
| Mental health | 84 | The World's First Podcast with Erin & Sara Foster (30 sponsors) |
| Christian | 77 | WGKM (39 sponsors) |
| Basketball | 67 | Locked On Suns - Daily Podcast On The Phoenix Suns (17 sponsors) |
| News | 66 | The MeidasTouch Podcast (66 sponsors) |
| Fitness | 66 | The Rich Roll Podcast (22 sponsors) |
| Hockey | 64 | Barn Burner: Boomer & Pinder with Rhett Warrener (25 sponsors) |
| AI | 62 | Intelligent Machines (Audio) (14 sponsors) |
| Self-improvement | 62 | We Met At Acme (19 sponsors) |
| Longevity | 50 | Well with Arielle Lorre (44 sponsors) |
| Nutrition | 36 | The EMPWR Podcast (36 sponsors) |
| History and science | 30 | BioGraphics - True Biographies & History's Most Fascinating People (28 sponsors) |
| Fantasy sports and betting | 29 | Locked On Fantasy Football with Fabs & Marcus (17 sponsors) |
| Combat sports | 27 | The Fighter & The Kid (22 sponsors) |
| Spirituality | 25 | Mayim Bialik's Breakdown (26 sponsors) |
Your show? Claim it, free: a ✓ mark, a "Verified by SponsorHound" badge and a media kit link in every pitch.
Questions, answered.
How are shows ranked?
By the number of different brands with a sponsor read or credit in the show's own public feed in the last 90 days. Each sponsor links to a dated episode or issue. Audience size plays no part.
How do I claim my show?
Sign in to SponsorHound (free, no plan needed), paste your feed, then prove it's yours: a one-time link to the owner email in your feed, or a short code you place in your show notes, newsletter footer or website. Claimed shows get a ✓ mark, a badge and a media kit link in every pitch.
Can I take my show off?
Yes: every row has a Remove link, and claimed shows can hide themselves. See opt-out and removal.
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